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Promotional Products Marketing Blog | Promotional Products Ideas to Promote Your Business

  • Football Season and New School Year

    August is well-known for many things, such as extreme heat, the beginning of a new school year, and my favorite, football season!

    College football and high school football both start in August. The football season brings a level of excitement from fans all over the country that can't be reproduced in any other American sport. American football is our equivalent to soccer in other countries.

    The sport of football draws the largest crowds of any sport in the U.S. and this hard-hitting sport brings in millions of dollars for universities and high schools all over the country. A large part of the money from college and high school football is brought in by school spirit items. This swag with the team mascot and team name are great keepsakes for fans of all ages. Additionally, these spirit items are largely responsible for team fundraising, particularly for high school football teams.

    Popular Spirit Items for High School Football Teams

    Foam Fingers

    Foam Fingers

    Over-sized foam hands and foam fingers are great for fans to waive around as they cheer on their team. These come in many different shapes in addition to the #1 foam fingers, such as many different hand symbols, paw shapes to match your mascot, mascot shapes, and many other unique shapes.

    Chances are, no matter what shape you want, we have it already as a stock shape. However, if it turns out that we don't have the shape you want, we can make custom shaped foam hands. Just give us a call to discuss your specifications!

    Stadium Seat Cushions

    Stadium Seat Cushions

    Football stadiums are not known for comfort and that's why stadium seat cushions were invented. Who wants to sit on a hard, metal or wooden bleacher seat, especially if the bench is cold or wet? We certainly don't.

    Stadium cushions are a traditional fundraising spirit item that has a huge imprint area so you can get plenty of sponsorship sales to cover the cost of the cushions and raise money for your team. Choose from vinyl covered foam cushions, fabric-covered cushions, and even cushions in the shape of footballs, helmets, and team mascots. Choose from various cushion thicknesses based on your budget. Of course, the thicker the cushion, the more comfortable the cushion will be!


    Thundersticks Stadium Noise Makers

    These incredibly popular spirit items can create a booming noise by the fans using them in the stands. Thundersticks are simply inflated sticks that are banged together to make a loud noise while cheering. They are roughly two feet long, so there is plenty of space to print your team and mascot logo on each stick.

    Like the stadium cushions, these are also great to get local business sponsors to help defray some of the cost of this team swag. You can choose from domestically printed thundersticks or go with a super saver 9 week production option to save money. Other options include thundersticks with LED lights in them as well as pom pom ends, metallic material, and full color printing.

    Mini Footballs

    Mini Footballs Some of popular game day spirit items that you see at nearly any football game are promotional mini footballs. Not only do you see kids throwing these around the stadium before and during the game, but if you notice, you will see many adults also tossing these balls around.

    Mini footballs come in several common styles. Plastic, soft vinyl, and foam are the most popular types, with plastic and vinyl being the most common due to a lower price point. These footballs are commonly thrown into the crowd by the cheerleaders during timeouts, halftime, and even after big plays. These spirit items are a staple of most football teams!

    Pom Poms

    Promotional Pom Poms

    Promotional pom poms are one of the oldest school spirit items around. These are still a fan favorite and these poms are budget friendly to either give out in mass or sell for your school booster club.

    There are several types of poms to choose from such as the traditional long stick handle, or other options such as the split ring handle, solid handle, Klicker (noise maker) handle, and even mascot shaped handles. Also, you can choose up to four different streamer colors and your desired streamer count of 500, 750, or 1000. The streamer colors come in nearly every school color in the country.


    Plastic Cheerleading Megaphones

    One sure thing that will happen at football stadium is yelling and every football fanatic wants to yell louder than their opponent. Plastic megaphones are perfect to achieve this goal of obnoxious yelling.

    Megaphones can not only be sold in your booster club store, but also in your concession stand. Just buy the optional popcorn cap and sell the megaphone filled with popcorn. Then after they eat their snack, they can use the megaphone for yelling louder.

    Stadium Cups

    Stadium Cups

    If you have a concession stand, stadium cups are a must. Sure, you can use disposable cups to service drinks to the fans; however, many of these throw away cups find their way in the bleachers and require more work cleaning.

    By using plastic stadium cups, you are giving the fans a take home souvenir that is printed with your team name and mascot. You can print the schedule for the entire season on the cups to promote future games. Additionally, you can get local business sponsors and print their logo on the opposite side. By getting sponsors for the cups, your booster club gets the cups for free and you save the expense of buying disposable cups.

    School spirit items are necessary items to promote your team and and to raise money for your sports. The items above only represent the most popular items and don't offer all possibilities. There are many other unique and fun spirit items that you can use for fundraising, increasing fan awareness, and promoting team spirit. If you have questions about what items might be best for your team, feel free to call one of our spirit items experts at 1-800-773-9472.

  • Trendy Tuesday - EOS Promotional Lip Balm

    Trendy Tuesday - Hot, New Promotional Items - EOS Lip Balm

    This is Trendy Tuesday and today we make you aware of hot, new promotional items that are trending across the country. EOS lip balm has been all the rage as a retail item for quite some time now; however, now you can get them with your custom logo to give out to your customers and employees. If your customers are mostly women, these are perfect giveaways.

    Promotional EOS Lip Balm


    Promotional EOS Lip Balm

    EOS Smooth Sphere Lip Balm Features

    • Comes in 8 great flavors
    • Long-lasting moisture
    • Twist-off cap
    • Made with shea butter,mojoba oil, and vitamin E
    • Goes on clear
    • Paraben-free
    • Phthalate-free
    • Petrolatrum-free
    • Gluten-free


    EOS Lip Balm Flavors

    Strawberry Sorbet
    Blueberry Acai
    Sweet Mint
    Summer Fruit
    Lemon Drop
    Medicated Tangerine
    Pomegranate Raspberry
    Honeysuckle Honeydew

    Trending Promotional Items

    Beach Drink Holder - Beach Nik - Spiker Drink Holder for the Beach
    Double Wall Insulated Solo Party Cups Double Wall Insulated Party Cups (Solo style)
    Promotional Cooling Towels - Chill It - Frogg Toggs Promotional Cooling Towels
  • National Aviation Day Promotional Items

    National Aviation Day National Aviation Day

    National Aviation Day is observed on August 19 of each year and was created by President Roosevelt in 1939 to honor those who were instrumental in advancing aviation as well as our modern day pilots and aviation specialists.

    August 19th was chosen for National Aviation Day because it represents the birthday of aviation pioneer, Orville Wright. While the Wright brothers were not the first to fly or build an airplane, they are the most famous. They were the first to create a fixed wing airplane with controls. Their first flight in this aircraft with controls was only 12 seconds and a whopping 120 feet in distance; however, it was god enough to count!

    This day of observation is a great time for aviation museums, aircraft manufacturers, aircraft parts retailers, aviation organizations, flight schools, and other aviation-related businesses to heavily promote the advanced technologies that originated from our forefathers of flight. However, President Franklin D. Roosevelt not only wanted aviation-related businesses and organizations to promote this day, but also all Americans with an interest in flight to host aviation-related activities.

    National Aviation Day Ideas

    • Hold an open house for your aviation museum.
    • Offer free food and drinks for your visitors on National Aviation Day.
    • Promote sales and discounts for this day.
    • Host a photo booth with a vintage airplane scene in the background and have vintage pilot gear for your visitors to wear in the photo and post on your social media.
    • Post historical facts about aviation on your blog and social media pages
    • Give out airplane promotional items promoting National Aviation Day.
    • Have your school class take a field trip to an airport so the kids can watch airplanes take off and land (from a distance, of course).
    • Host a paper airplane contest and reward those who can fly their airplane the furthest with prizes.
    • Have an aviation trivia contest and award the top participants with rewards.
    • Airlines can offer substantial discounts to fly on National Aviation Day (we are really pushing for this one!)
  • Happy Cupcake Day

    Cupcake Day IdeasThe third Monday of each August is Cupcake day. This is a day to not only see how close you can get to a sugar-induced diabetic coma without actually rendering yourself unconscious, but also a day to help prevent cruelty to Animals. The idea for Cupcake Day originated in Australia by the Royal Society for the Prevention of Cruelty to Animals (RSPCA), but there is absolutely no reason why we can't also have Cupcake Day in the United States!

    After all, most of us love cupcakes and we love our animals! What a great day to raise money to help prevent animal abuse and promote your business at the same time. Below are just a few ideas of how to use the lesser know day of celebration to promote your business as well as a few cupcake-related promotional items.

    Cupcake Day Promotional Ideas

    • Hold a bake sale to raise money for the cause and, of course, sell cupcakes!
    • Reward all of your customers that come to your shop on Cupcake Day with a delicious cupcake and ask for donations to go towards preventing animal abuse.
    • If you own a bakery, promote Cupcake Day ahead of time and hold a massive sale on cupcakes.
    • Grocery stores and retail stores can have their cupcake items such as mixes, cupcake pans, mixing bowls, mixers, chocolate chips, sugar, flour, icing, and other necessary cupcake-making items.
    • Check out some of these cupcake promotional items and give these out in advance to promote your Cupcake Day sale!

    Cupcake Day is a huge potentially money-making time for bakeries if planned and promoted properly.

    For other bizarre and unique holidays to promote your business, check out our Idea Calendar.

  • Funny Left-Handed Products

    Over the years, there have been some terrible inventions specifically made for left-handed people. It is true that all products do not work the same when used left and right-handed. Many products just simply do NOT work when switched to the left hand.

    Funny Left-Handed Products

    In honor of Left Handers Day, we have put together some pictures of some products that we think are great for our left-handed friends.

    Left-Handed Coffee Mugs

    Left Handed Coffee Mugs If you notice, these left-handed coffee mugs have the handle on the left side of the mugs, as opposed to the right-handed coffee mugs which are manufactured with the handle on the right side. How are left-handed people supposed to comfortably carry a coffee mug with the handle on the right side?

    Left-Handed Computer Mouse

    Left Handed Computer Mouse There's nothing worse for a lefty, than having to use a right-handed mouse. That's why we included this "left-handed" computer mouse. This state of art design has the mouse on the left side of the keyboard so your dominant left hand can control the mouse easier.

    Left-Handed Microwave

    Left-Handed Micwave Are you tired of microwaves with a door that swings from the right to the left side? We have invented this concept of a microwave that opens from left to right to better accommodate our lefty friends. Also, the controls are on the left side!

    Left-Handed Wooden Spoons

    Left-Handed Wooden Spoons Lefties, don't you hate grabbing a wooden spoon while you are cooking, only to find that handle is facing to the right side? Well, this revolutionary new wooden spoon, offers a special handle that faces to the left side to make it easier for left handers to grab. Bye bye awkwardness!

    Left-Handed Computer Keyboard

    Left-Handed Keyboard for Computers Yes, it's true that most computer keyboards have the number keypad on the right side. But how does that benefit left-handers? It doesn't! That's why this cool keyboard functions with the keypad on the left side to accommodate those 10% with a dominate left hand.

    Be sure and check out these interesting Left-Handed Facts.

    Related Blogs
    Left Handers Day is August 13

  • Football Spirit Items Top Sellers for Fundraising

    If you have just taken over the football booster club at your child's school, you are likely well aware of the overwhelming feelings of running a school booster club store. Chances are, the past president didn't bother passing off notes to you explaining where they bought their past football spirit items or even what they bought. Now you are left to basically start all over due to the lack of organization passed on to you.

    In the words of the Avett Brothers song, Ill With Want, "it's evil and it's daunting." There is a high chance that's how you are feeling right now. However, the staff at Perfect Imprints are highly experienced with dealing with school spirit items, and we want to make this process easy for you. Check out these top 6 selling spirit items for the football season.

    Top Selling Football Spirit Items

    1. Mini Footballs

    Plastic Mini Footballs Vinyl Mini FootballsMini footballs are the top selling school spirit items for the football season. Here's how you make money for your team: Sell business sponsorships to your local businesses. You can choose any amount that you want and set an achievable goal. For example, if you are selling sponsorships for $250, you might offer the business logo to be placed on 100 footballs that will be thrown into the crowd at the stadium by the cheerleaders. If the lot of 100 mini footballs cost $200, then you make $50 for each sponsorship that you sell. Of course, don't put the selling burden on yourself. Task each player to sell at least one sponsorship and offer prizes for the top 3 sellers. If you have 40 players on the team and each player sells just one sponsorship, that equals $2000. The more you sell; the more money you raise. In addition, your cheerleaders get to throw out more footballs and keep the crowd excited. Fans LOVE to catch these footballs!

     2. Thundersticks

    Thundersticks - Stadium NoisemakersOne thing is certain to be found at football stadiums and that is noise. Lots of it! Fans love to yell, scream, and vent out their frustrations over bad calls, close calls, and great plays. That is why thundersticks are so popular. These inflatable noisemakers are banged together to make a booming noise to cheer on your favorite team or to possibly get in the heads of your opponents through the deafening noise made by hundreds of pairs of these stadium noisemakers being banged simultaneously.

    These fun spirit items come in several different colors and have a HUGE area for a custom imprint. You can get sponsors to pay for the thundersticks and include their logo on the sticks. The imprint area is large enough that you can also include your school mascot and team name. Then, you can sell them at your booster club store and make 100% profit. These will be big sellers. You can expect to sell these anywhere from $3 to $5. Selling 100 pair of sponsored thundersticks at $5 each is $500 profit. Selling 250 pair is $1250 profit. Not too shabby!

    3. Stadium Seat Cushions

    Stadium Seat Cushions

    Stadium cushions aren't one of those fun school spirit items that fans buy at footballs games, but rather a necessary item for comfort. The hard bleacher seats reek havoc on behinds after several continuous hours of sitting. Rainy nights or cold nights are especially uncomfortable and just about necessitate having a stadium seat cushion.

    These spirit items are among the biggest money makers for football booster clubs. That's because they can sell for $5-$10 each, plus you can sell up to 20 sponsorships that can be printed in business card size on the back of the cushion, while proudly supporting your school mascot on the front of the cushion. To determine the cost of each sponsorship, simply price out the number of cushions you want to buy (and ultimately sell), along with all the associated costs of setup, second side printing, and shipping. Then take that total and divide by the number of sponsorship space you will sell. That gives you the per sponsorship price and it fully pays for the cushions.

    Your next move simply involves selling the cushions at the games, and these are easy to sell, particularly on cold or raining game nights!

    4. Pom Poms

    Promotional Pom Poms with Custom Logo or Team Mascot and Name

    Many of the coordinating sports at schools have set various jurisdictions when it comes to selling spirit items at games. For example, maybe a certain club or organization may be in charge of running the concession stand to raise money for their club, while the football booster club sells certain spirit items such as the stadium seat cushions and thundersticks.

    When it comes to pom poms, the cheerleaders typically have this one wrapped up! Promotional poms are easy to sell at games. Fans will most often cheer louder and more when they get to shake a pom pom. These traditional football spirit items are excellent to raise money as well as team spirit, which are two jobs of a cheerleading squad!

    There are several choices with promotional poms, such as the long rooter handle, solid handle, ring tab handle, or the mascot handle. Overall, they are the same streamers, just varying handles based upon your preference. Depending on the quantity of pom poms ordered, you can get the cost under $1 each and easily sell them for $2-$3. Therefore, you can either double or triple your investment. Want to increase your profits even more? Get a business sponsor to buy the poms through their sponsorship and make 100% profit when selling the pom poms.

    5. Megaphones

    Plastic Megaphones with custom imprint

    These plastic megaphones are not the expensive, over-sized megaphones that the cheerleaders use, but the cheap plastic ones that are made for the fans.

    These spirit items can help your club or team raise money as well as encourage more team spirit from your fans. These megaphones are lightweight and they have a large imprint area for your mascot, and if you choose, a business sponsor logo printed on the opposite side.

    Many of our megaphones can be personalized with your business logo or team mascot for around $1 and you can easily sell these for $2 to $3. These are another easy sell at the stadium. Not only can you sell these in your booster club as a solo item, but you can also sell them at the concession stand (with the optional cap) filled with popcorn. You just charge a premium on the popcorn for those who want theirs served in a megaphone. This is a great opportunity to work in tandem with the group who runs the concession stand. By going in together to buy the megaphones, you can often get them at a cheaper price.

    6. Stadium Cups

    Stadium Cups

    Plastic stadium cups are big sellers at football games, but not by themselves. They sell when they are filled with the favorite soft drink of the fans. Whether that drink be Coke, Pepsi, Sprite, 7-Up, Dr. Pepper, or anything else, they are a necessary item. Sure, your concession stand can serve drinks in throw away cups, but those are expensive and lower your profits. Instead, get a business to sponsor a set of 250 or 500 stadium cups with their logo and contact information on one side and your school and team info on the opposite side. Then you have free cups to serve beverages and give your fans a take home item!

    Choose from many different popular school colors and upgrade from your disposable cups that have been used for years in your concession stand. Additionally, reusable cups like these are much better for our environment than creating tons of waste at each football game.


    One of the most important aspects of fundraising and running a booster club is to make sure you have the rest of your club on board with your ideas. It takes more than one person to keep things running smoothly. Then you have to solicit the help of your team players and encourage each person to step up and make a sale of a sponsorship.

    Don't be afraid to try to new items to sell in your booster club store. Newer items often sell well; however, some of the classic items such as those mentioned above may never die.

    One final pointer to mention is regarding the selling of your school spirit items at your football games. The mistake that many booster clubs make is to just stay in your little booster club sales tent or stand and wait for fans to come to you to buy items. Oftentimes, a large portion of your fan base doesn't even know where your store is located, so they never bother to get up and search for it. Being more mobile and walking around the stadium with some of your items for sale can generate many more sales and make for a much more successful fundraising campaign.

    Perfect Imprints has been specializing in school spirit items since 1999. Please feel to call one of our experts if you have any questions, even if you have no idea where to get started. We are here to help!

    Related Articles
    Top 7 Football Spirit Items
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    Top 3 Mini Footballs
    Full Color Mini Footballs

  • Left Handers Day is August 13

    Left Handers Day - August 13 - Promotional Items, Facts, IdeasAugust 13 represents a day that is not right. It is a day that is actually left. It is Left Handers Day. This day began as an initiative in 1992 by the Left Handers Club out of the UK and has since spread to an International celebration. Since left-handed people experience a lot of frustration from living in a world dominated by right-handed products, this day is a push to encourage invention and manufacturing more lefty-specific products.

    Check out some of these interesting facts about left-handers.

    Want to know some famous left-handed people?

    Ideas to Celebrate Left-Handers Day

    • Offer sale pricing on products in your store that are specifically made for lefties.
    • Host a left-handed day event in which right-handed participants are challenged to use their left hands to accomplish certain tasks. Award prizes for successful completion of the tasks.
    • Offer a discount on Left Handers Day for those who complete their checkout process using only their left hand.
    • Host trivia contests with left-handed facts and give out prizes to those who can answer a certain percentage correctly.
    • Encourage your customers to post left-handed specific products on your social media accounts and choose winners from those participants and award gift certificates to your store or other prizes.
    • Get creative and have fun with this day. Involve not only left-handed people, but use this day as a time to expose right-handed people to some of the challenges that left handers experience in a right-handed dominated world.
    • Host a left handed party and have a blow up boxing ring with an oversized left-handed boxing glove for matches.
    • Write left-handed for the entire day in honor of lefties.

    Left Handers Day is just another day among many other observances that you can take and use to promote your business, products, and services. Be creative with your marketing and have fun with it. In the end, it will pay off and build your business stronger.

  • Funny Light-Up Suspenders

    After 15 years in business, I still run across products that are just plain funny. Well, today, I have learned of a new product that we offer that makes me laugh ... Light-Up Suspenders.

    Light-Up Flashing Suspenders

    These LED suspenders offer 3 different light modes: Fast flash, slow flash, and steady light. They offer an adjustable length to fit 35" to 44". The lower back fabric stretches an additional 9.5", so the suspenders can fit up to 53.5". Batteries are included.

    These would be great for the wait staff at parties or for special events at a restaurant. If you want to stand out, and I mean really stand out, maybe these are the perfect items for you!

  • Preventing Chikungunya Virus with Promotional Insect Repellent

    Promotional Insect Repellent with Custom LogoSo the first locally acquired case of Chikungunya was confirmed by the CDC on 7/18/2014 in Florida, which means this mosquito-borne virus has made its way from the Caribbean to the U.S. There have already been over 350,000 infected with this virus in Central America and the Caribbean. 21 people have died from this already. While there have been 28 cases of Chikungunya in the U.S. already, every one of those cases were imported (from those traveling abroad). This new case was contracted locally.

    So, now is a great time to promote safe practices of using insect repellent when working or playing outdoors. Simultaneously, you can help prevent this virus and promote your business at the same time by giving away promotional insect repellent! Or in South, we just call it Bug Spray!

    Choose from the purse-size spray pen insect repellents printed with your custom logo or message or go for the larger 2, 4, or 8 oz bottles of bug spray. The spray pen sizes include 10 ml of repellent and come with several different cap options. They are typically good for 3-4 applications and a convenient size.

    Not only can these useful promotional items help prevent Chikungunya virus, but they also help prevent other mosquito-borne viruses such as West Nile virus, as well as many other diseases they carry.

    Popular Insect Repellent Products

    4 oz Promotional Insect Repellent      Combo Insect Repellents and Sunscreen SPF 30 Wipes      Bug Spray Repellent Pens with Custom Logo

  • New Exclusive Design Vintage Movie Monsters Halloween Bags

    This brand new vintage Halloween bag with a stock design of the classic movie monsters has been released today for sale in our series of brand-new designs. Promote a vintage theme this Halloween with these trick or treat bags featuring Dracula, Frankenstein, Wolfman, and The Mummy. Your custom logo is printed at the bottom of the design. Only 100 piece minimum order! his exclusive design is only available from Perfect Imprints.

    Vintage Halloween Design - Classic Movie Monsters - Dracula Frankenstein Wolfman The Mummy

    Order your vintage Halloween trick or treat bags in plenty of time for Halloween and use them to promote your business for the whole month of October!

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    Exclusive Haunted House Design Trick or Treat Bags
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More About Perfect Imprints

Perfect Imprints, LLC is an Upfront Merchant on TheFind. Click for info.
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Check out the A+ Better Business Bureau rating for Perfect Imprints
Perfect Imprints is a proud member of the Greater Fort Walton Beach Chamber of Commerce
Perfect Imprints is an active member of the PPAI (Promotional Products Association International