Your company has always prided itself on doing things a bit differently.
So, when it comes to finding the right promo products for an upcoming company BBQ and event, you want to make sure you do things outside of the norm.
A grill spatula is the perfect accessory for any company barbecue.
Whether you want to mail it out to clients to thank them for a larger order, include it in a SWAG bag at an event, or just gift it to your employees to thank them for another great year, you can't go wrong with a unique item like this.
But what makes a
branded BBQ spatula such a great idea in the first place?
Keep on reading this post to find out. We'll also fill you in on the ways you can make sure you get the most out of your barbecue-themed promotional items.
Cost-Effective Marketing with Promotional Products
We know that you're always looking for ways to slash your marketing budget.
You're tired of making huge investments in advertising campaigns and events that don't really generate the type of revenue you expected them to. You'd like to get more bang for your buck and promote brand loyalty in the process.
You'd also like to find ways to market your company that work for each segment of your market, and for a variety of different events and occasions.
Cost-effectiveness, however, is the ultimate goal.
Enter the power of promotional products.
When a client or team member uses a promo product in public, everyone who comes into contact with them also sees the name and logo of your company. So, it's not just about making sure your current clients don't forget about you.
These products also help you indirectly market to an entirely new set of prospects. They also help to increase your overall brand recognition.
Plus, they're much more affordable than many traditional marketing tactics. We think that grill spatulas, in particular, are memorable and different enough to make a lasting impression on everyone who uses them.
What a Grill Spatula Can Do
Now that you're a bit more familiar with the indisputable power of promotional products?
Let's talk in a bit more detail about what makes a grill spatula the perfect item for your brand.
Having a branded item with your company's name and logo on it is an awesome idea. But what if you found a promotional product that could do much more than that?
A customized spatula can sear your company's name, contact information, logo, personalized message, or pretty much anything you want on a piece of meat. This is an unexpected and wonderfully creative item that both your clients and your team members are sure to enjoy using.
Plus, the grilled meat creates an excellent photo opportunity and livens up any corporate event.
In addition to printing your design on the metal part of the spatula? You can also opt to have your company's name printed on the handle of the item itself.
After all, any space that you have available to tell your customers more about yourself should always be used!
You don't have to use the spatulas to promote your company alone. You can get more specific. Commemorate a special event or upcoming sale, market a new product launch, or let people know you've opened up a new location all depending on what you decide to print on the spatula.
Of course, they also make for a perfect accessory for an upcoming company barbecue. Let's talk about why now.
The Perfect Accessory for a Company BBQ
Did you know that
close to 80% of employees leave their workplaces because they don't feel as though they're adequately appreciated?
Your team members give their all for your business -- and your clients -- every day. It's up to you to ensure that you're doing the same for them.
Throwing a company barbecue helps your employees to feel valued. During the event, why not throw on an apron yourself and cook up a few hamburgers for your employees?
A company BBQ is also the perfect place to
give out awards to your team members for all the hard work they've done in the past year. Make sure to recognize everyone on your team for their individual contributions in categories like customer service, lead generation, referrals, office correspondence, and problem-solving.
Giving your team members the chance to blow off a little steam, chow down on some ribs, and remember why they started working for your company in the first place goes a long way towards employee satisfaction and loyalty.
But don't stop there.
You should also create gift bags for your employees that fit within the company BBQ theme and allow them to show off their love for your business in the process.
Fill up SWAG bags with customized barbecue tongs,
BBQ multi-tools, wine cooling sleeves, and of course, their very own custom BBQ spatula. This way, they can grill up their meals at home, printing meats and chicken with your company's logo!
Have everyone wear customized tee-shirts or hats to the party, and be sure to upload lots of pictures to your social media accounts!
And speaking of social media...
A Prize for a Social Media Giveaway
Looking for effective ways to promote your brand online?
Promotional products like customized spatulas can help.
Remember when we mentioned earlier in this post that you should always post pictures of your company barbecue on your brand's social media accounts?
Well, trust us when we tell you that once your followers get their eyes on your personalized grill spatula, they'll definitely want one of their own!
Creating a
social media contest is a great way to get more followers, interact with your clients, and of course, promote your brand.
There are a few ways you can go about this.
First of all, go the giveaway route. Tell your followers that you'll be giving away customized spatulas to the first five or ten people who like, comment on, and share your photos. You could also tell them to tag four or five friends in the comments section of your photo to be eligible for the prize.
But what if you've already given away some of these custom spatulas? Don't worry -- it's not too late to get in on the promotional opportunity these items offer.
You should create a unique hashtag for the spatulas, and upload a recipe for your followers to try out. If they have the spatula, they can cook the recipe, brand their meat with the spatula, and upload a picture of the finished dish to their social media accounts.
Pick a few winners from the submissions, and make sure that you feature their photos on your own account. Customers love getting recognized by the companies they work with.
In addition to this, offer them another promo product
with a barbecue theme. You could even give them a discount off of their next purchase!
To Thank Your Clients for Their Business
Your business is absolutely nothing without your loyal clients and repeat customers.
They're the reason you work so hard to create new products, stay late at the office, and go above and beyond when it comes to customer service and satisfaction.
But how else are you showing them love?
What
concrete steps are you taking to ensure that they know how much you value working with them?
The truth is that sending a standardized holiday card at the end of the year or a few promotional emails without a hint of personalization likely isn't enough.
How can you make sure your clients feel truly valued?
By sending them customized spatulas as thank you gifts on their own or as part of a larger barbecue gift basket. Remember, you don't have to work within the food or dining industry for a BBQ-themed gift to work.
Maybe you know that your top client has a soft spot for local barbecue joints. Maybe you've bonded with a family that loves to talk about their recipe for the perfect 'cue. Maybe your clients know you as a barbecue fan yourself.
In addition to sending them these gifts to clients at the end of the year? See if you can make things even more personal. Send them a spatula on their birthdays, or even the anniversary of when the two of you first started working together.
Your clients will definitely notice your attention to detail. They'll likely share pictures of the gifts on social media. That means free promotion for your brand, and definitely a boost to your overall levels of customer loyalty.
If you're attending a trade show, there may be an opportunity for you to give away BBQ-themed promo items, as well.
That's certainly one way to get everyone over to your table or booth.
Additional Barbecue Promotional Items
Personalized spatulas are far from the only kinds of promotional items that work with a barbecue theme.
Whether you're looking to create the perfect BBQ-based gift basket for your clients, or if you just want to completely brand out your company BBQ, make sure you pull out all the stops to create a memorable event.
We love the idea of investing in
customized barbecue aprons that your employees can wear at your next cookout. Especially if you're also inviting clients to the event, the aprons are a great way to make sure that they know who they can speak to about your company's products or services.
Personalize the aprons by printing your employees' names on them. You could even have a contest to see who can get their apron the messiest by the end of the event!
You can also pick up customized portable barbecue grills that will allow you and your employees to barbecue anywhere, anytime.
This is a great solution if you and your team like to head out to tailgates. If anyone comes up to your tent in the parking lot, they'll remember the name of your company with ease.
Looking for BBQ promo items that will ensure that your top customers feel valued?
If so, then personalize some barbecue grilling kits with your brand's name and logo, and give them to your best clients as a holiday gift. You can look for kits that include oven mitts, meat thermometers, tongs, forks, and of course, grill spatulas.
Make sure you choose the carrying case that best fits with a client's lifestyle. You can opt for an aluminum case,
a camo case, or a cloth case your clients can easily sling over their shoulders.
For beginners, a three or four-piece set should do the trick nicely. You can go all the way up to 10 pieces or more for serious grillers!
Are You Ready to Order Customized Spatulas?
As you can see from this post, there are countless things that you can do with a grill spatula.
Whether you want to thank clients for years of business, commemorate a special company event, or just reward your employees for a job well done, these customized spatulas are fun and a cost-effective form of marketing.
Of course, they're far from the only kind of promotional item you can use!
Looking for the right promo products for your next corporate beach party? Want to invest in
branded water bottles for your fitness company? Need smaller, tech-focused items like USB keys?
We've got you covered.
Browse through our incredible inventory of creative -- and effective -- promotional products, and get ready to blow your clients and team members away.